墨西哥市场负责人 / Mexico Market Lead

头部出海 AI 营销公司｜China Outbound AI Marketing

工作地点 Location： 墨西哥城 Mexico City薪酬范围 Package： RMB 450K–650K annual total package工作形式 Work Model： 灵活办公 / Flexible Working语言要求 Language： 中文 + 西班牙语，英文可作为工作语言核心方向 Focus： 中国品牌出海｜墨西哥 / 拉美市场｜广告营销｜AI Marketing

我们正在为一家头部出海 AI 营销公司寻找一位常驻墨西哥本地的市场负责人。公司主要服务中国品牌在海外市场的营销增长，业务覆盖海外广告投放、社交媒体运营、KOL / influencer marketing、整合营销、公关传播、本地化内容及 AI 营销解决方案等。这个岗位会作为公司在墨西哥市场的重要负责人，负责对接中国客户、中国总部团队及墨西哥本地资源，帮助中国品牌在墨西哥及拉美市场完成从策略沟通到项目落地的全过程。

We are looking for a Mexico Market Lead for a leading China outbound AI marketing company. The company supports Chinese brands with overseas marketing growth, including digital advertising, social media operations, KOL / influencer marketing, integrated campaigns, PR communications, localized content and AI-driven marketing solutions. This role will act as a key person in the Mexico market, working closely with Chinese clients, China-based teams and local Mexico resources to support Chinese brands expanding into Mexico and Latin America.

主要职责 Key Responsibilities

• 负责墨西哥市场客户开发、客户维护及业务机会推进；

• 对接中国客户，理解其出海营销需求，并协助转化为本地市场方案；

• 参与海外营销方案沟通，包括广告投放、社媒运营、KOL合作、公关传播、本地化campaign等；

• 协调中国团队、客户及墨西哥本地媒体、KOL、agency、供应商资源；

• 推动项目执行、进度跟进、交付质量及客户反馈；

• 支持公司在墨西哥及拉美市场的长期业务建设。

• Develop and maintain clients and business opportunities in the Mexico market;

• Communicate with Chinese clients and understand their overseas marketing needs;

• Support localized marketing proposals, including digital advertising, social media, KOL / influencer marketing, PR and integrated campaigns;

• Coordinate with China-based teams, clients, local media, KOLs, agencies and suppliers;

• Drive project execution, timeline follow-up, delivery quality and client feedback;

• Support the company’s long-term business development in Mexico and Latin America.

任职要求 Requirements

• 3年以上市场营销、广告、公关、数字营销、社媒运营、KOL营销、整合营销或相关经验；

• 有广告公司、公关公司、数字营销公司、MCN、媒体平台或品牌出海营销经验优先；

• 有中国品牌出海、海外营销、拉美市场、本地化营销经验优先；

• 熟悉汽车、3C科技、消费电子、APP、电商、短剧、游戏等行业者优先；

• 具备较强的客户沟通、项目推进、资源整合及跨文化协作能力；

• 需要目前常驻墨西哥，优先考虑墨西哥城候选人；

• 如果候选人为中国人，需要已在墨西哥当地，并具备合法居留 / 工作身份；

• 如果候选人为墨西哥本地或外籍候选人，需要具备优秀的中文沟通能力，能够直接对接中国客户及中国总部团队；

• 持有有效美国签证者优先；

• 西班牙语需流利，英语可作为工作语言。

• 3+ years of experience in marketing, advertising, PR, digital marketing, social media, KOL / influencer marketing, integrated marketing or related fields;

• Experience in advertising agencies, PR agencies, digital agencies, MCNs, media platforms or China outbound marketing is preferred;

• Experience supporting Chinese brands overseas, especially in Mexico / Latin America, is highly preferred;

• Experience in automotive, 3C technology, consumer electronics, apps, e-commerce, short drama, gaming or related sectors is a plus;

• Strong client communication, project management, resource integration and cross-cultural collaboration skills;

• Must currently be based in Mexico, preferably Mexico City;

• For Chinese candidates: must already be based in Mexico with valid local residency / work authorization;

• For Mexican or international candidates: strong Mandarin communication capability is required to work directly with Chinese clients and China-based teams;

• Candidates with a valid U.S. visa are preferred;

• Fluent Spanish is required; English working proficiency is preferred.

适合什么样的人 Who This Role Fits

这个岗位适合熟悉广告营销行业、理解中国客户需求，同时又能在墨西哥本地推进资源和项目落地的人。我们希望找到的不是单纯的执行型人才，而是能够在墨西哥本地代表公司推进市场、客户和项目的人。你需要既理解中国品牌的出海需求，也熟悉墨西哥本地市场的沟通方式、资源生态和执行节奏。

This role is suitable for someone who understands the advertising and marketing industry, can work with Chinese clients, and is able to drive local execution in Mexico. The company is looking for someone who can represent the business locally in Mexico, manage client communication, coordinate resources and support project delivery. You should understand both Chinese brands’ overseas marketing needs and the local Mexico market environment.

职位亮点 Why This Role

• 头部出海 AI 营销平台，业务方向清晰；

• 背靠头部企业平台资源，可对接中国品牌出海项目；

• 服务中国品牌出海墨西哥及拉美市场；

• 可接触广告投放、社媒、KOL、公关、整合营销及 AI 营销项目；

• 不是单纯执行岗，有机会承担墨西哥市场 owner 角色；

• 适合希望长期深耕墨西哥 / 拉美出海营销方向的人。

• Leading China outbound AI marketing platform;

• Backed by strong enterprise platform resources;

• Focused on Chinese brands expanding into Mexico and Latin America;

• Exposure to advertising, social media, KOL marketing, PR, integrated campaigns and AI marketing projects;

• Not just an execution role — potential to become the market owner for Mexico;

• Suitable for candidates who want to build a long-term career in Mexico / LatAm outbound marketing.

申请方式 Apply  欢迎自荐或推荐合适朋友 Referrals are welcome.

Please send your CV to:qiaoer.x@kaystalentlab.com

LinkedIn: Qiaoer.X     WeChat: TalentadvisorKay

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