营销管理 15版 英文 第1章(林浩标记版)
教材规定（截止发稿时2026年4月9日22:36:43 为最新版考试说明）
组织行为学部分
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1.Organizational Behavior, Stephen P. Robbins, Timothy A. Judge, Prentice Hall.
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2.Organizational Behavior: Improving Performance and Commitment in the Workplace, 6th Edition, Jason A Colquitt, Jeffery A LePine, Michael J. Wesson, Irwin/McGraw-Hill
市场营销学部分
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3.Marketing Management, Philip Kotler, Kevin Lane Keller, Prentice Hall.
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4.Marketing Research: An Applied Orientation, Sixth Edition, Naresh K Malhotra, Prentice Hall.
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5.Consumer Behavior, Delbert I Hawkins, David L Mothersbaugh, Roger J. Best, McGraw Hill Higher Education.
管理学原理部分
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6.Management, Fourteenth Edition, Stephen P. Robbins and Mary Coulter, Pearson.
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7.Management: An Integrated Approach, 2nd Edition, Ranjay Gulati, Anthony J. Mayo, Nitin Nohria, Cengage Learning.
